The Price of Words

I find Google’s advertising scheme fascinating. I originally encountered it when I looked into it for two food stylists, who now both show up on . I would explain the procedure but I am sure Google can do a better job.

This guy used google ads to show various “poems” when someone searched for certian keywords. The ads were pulled since they were in clear violation of the Editoral Guidelines. However, he did have this interesting table showing what different keywords cost:

Traffic Estimator *
Keyword	Clicks / Day	Average Cost-Per-Click	Cost / Day
anal	390.0	$0.83	$319.90
art	800.0	$0.52	$409.67
bin laden	250.0	$0.10	$24.37
britney spears	490.0	$0.30	$144.20
capitalism	30.0	$0.10	$2.74
communism	2.1	$0.16	$0.33
death	92.0	$0.47	$42.66
dream	390.0	$0.17	$63.07
free	5700.0	$1.33	$7,569.23
freedom	5.1	$0.37	$1.88
gay	2200.0	$1.02	$2,239.56
hemorroid	0.5	$0.16	$0.08
language	650.0	$0.37	$237.30
lesbian	740.0	$0.80	$584.62
love	730.0	$1.74	$1,264.72
mankind	8.0	$0.59	$4.70
money	350.0	$0.81	$281.46
net art	0.9	$0.05	$0.05
self	80.0	$0.85	$67.72
sex	7500.0	$0.52	$3,836.79
suicide	18.0	$0.27	$4.72
symptom	23.0	$0.30	$6.83
Overall	20449.6	$0.84	$17,106.49

Very interesting. I like how “free” is the most expensive word. Via Trademark Blog.